Targomo provides retailers with an easy-to-use location intelligence platform for site selection and location network planning. With its intuitive design and pre-installed data, TargomoLOOP enables you to create powerful and fast spatial analysis without any technical background. Run through numerous scenarios within minutes, gain data-based insights and speed up your decision making.
More than 80% of the success of individual retail chain stores depends on their location. We can predict this success. Based on your company’s location data, we develop and train a spatial predictive model to forecast your relevant KPIs such as store revenue, sales or guest count. We integrate the spatial model into TargomoLOOP so that you receive a prediction of the expected performance for each address you enter.
Analyze locations and catchment areas with travel time calculations, socio-demographic statistics, movement data, and points of interest (POI).
Address strategic questions in the following areas:
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Analyze your locations in relation to your own network and those of your competitors. Identify white spots and avoid cannibalization effects to compete successfully.
Address strategic questions in the following areas:
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Discover which site characteristics are driving your business to success. We uncover correlations between location variables and your business KPIs that allow you to accurately predict changes in your network.
Address strategic questions in the following areas:
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Get Started with Location Intelligence, without any commitment
Everything you need to scale your locations internationally
Leverage the power of Geo AI and predict location performances
We provide all the data you need for your expansion or optimisation plans, on an international scale (25+ countries).
These include:
Here you can find more details!
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Learn how many potential customers can reach your location and whether a site is attractive with our detailed catchment area analysis, combining our data with powerful routing options. You can choose among on 5 travel modes (car, bike, walk, transit and radius) with different speed options.
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Discover at a glance whether your locations are close to or far from your key points of interest. With over 100s of Points of interests updated daily and many brands, we have you covered. Additionally, you can set thresholds to automatically see which potential locations is close enough to your POIs
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With our solution, you can measure the attraction that competitors have on your site and assess the cannibalisation of your own shops on each other. Our advanced impact analysis will predict how much coverage or revenue you gain by opening a new store or replacing another one.
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Included in our solution is foot traffic, also referred to as footfall or temporary visitors. Targomo offers highly granular and up to date foot traffic data, broken down by time period. With this data, you can quantify the busyness of an area and make sure you position your location where it gets the exposure you want.
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The platform allows you to visualize your store network in relation to the competition. This allows you to compare locations and identify white spots, growth potential and strategic expansion opportunities. At the same time, you can also identify cannibalization effects within your own network.
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Which location variables have a positive impact on my business success? Are there factors with a negative influence? You can answer these questions with a dedicated correlation analysis. Upload your own business data and analyze with a few clicks whether there are correlations with location data, and which are the success drivers for your business.
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The platform provides you with a dynamic data visualization on an interactive map. You can run through different scenarios in no time and immediately see the results on the map. Easy-to-understand visualizations and reports help you communicate your results effectively.
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Our reports help you communicate effectively with your stakeholders and colleagues: they are configurable, contain all the information you need and look professional.
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Deichmann Group, Europe’s biggest shoe retailer, has chosen Targomo’s technology to support its site selection in Germany.
Lean how the dental care company uses analytics to assess the attractiveness of new locations, and successfully fuel its expansion with new partnerships.
